UX Discovery: Empathy, Hypothesis and Assumptions

UX Discovery and Early Requirements Gathering I tend to look at product development as moving along two tracks. 1) Path-finding, where fewer competitors exist and there is more room to blaze a trail with emerging technology or new solutions – or 2) Iterating on a mature or known product, where people are familiar with your product and common interaction[…]

Dissecting Your Problem Statement

Is the Problem Your Trying to Solve also an Opportunity It might sound obvious, but when you’re in the discovery and early definition phase and considering developing a prototype to test or a product solution it’s critical to understand the problem you’re trying to solve. However it’s common that this is often given to designers filtered down[…]